A 4K clip your inbox refuses to send
You filmed something on your phone in 4K because the camera defaults to it, and now you're trying to email the result to a relative who isn't on any of the cloud platforms. Your provider caps attachments at 25 MB and the video is 380 MB. You don't want to compress aggressively because the compression presets will mangle the colours. You just need it smaller.
You drop it into the resizer, pick 720p, and a couple of minutes later you have a version that's a third of the original size and looks indistinguishable on a laptop screen. You attach it, hit send, and your aunt watches it that evening. Nothing complicated, no software installed.
The original 4K master stays on your phone. The 720p version is just a side copy you made for the email.
A vertical clip for a TikTok-shaped slot
You're prepping a Reel from a clip you filmed in portrait at 4K. Your editing app is happy, but the export hits 600 MB and TikTok will compress it down to something blocky on the way up. You'd rather pre-shrink it yourself, at 1080 px tall, so you control the quality before it leaves your device.
You upload, pick 1080p, and the resizer interprets that as "1080 px tall", giving you a perfectly proportioned 608×1080 vertical MP4. Aspect ratio preserved, no letterboxing, no surprise crops. You upload that to TikTok and it sails through their re-encode without obvious quality loss.
You never had to think about which dimensions the preset would actually produce. The tool figured it out from your source.
A demo video at the size your CMS demands
Your company's marketing CMS only accepts videos at exactly 1280×720, no exceptions. Your designer exported the demo at 1920×1080, which sails through QuickTime and Premiere and every modern player but gets bounced by the CMS upload form.
You drop the file into the resizer, switch to Custom, type 1280 and 720, hit Resize, and have a CMS-approved file thirty seconds later. No re-render in Premiere, no waiting for the designer to come back from lunch. The CMS accepts the upload on the first try.
You get on with the launch.